About us

Chapter 2 emerged at a time when audiovisual content was becoming essential for companies and the best way of (i) differentiate yourself from the competition, (ii)increase the perceived value of the brand and (iii) generate more business opportunities.

According to studies, videos are 12 times more effective than any other type of production, as they generate more shares and likes. Another study shows that 84% of people decide to make a purchase after watching audiovisual content.*

*Studies by LearnHub and Hubspot respectively.

The problem is that companies are unable to create audiovisual content that is relevant, interesting and informative at the same time. Most content is boring and doesn’t generate engagement or results.

With 13 years in the market, we operate as an audiovisual production company that creates content with the aim of impacting and transforming people, educating, entertaining and persuading.

We have developed a method that uses audience testing to generate audiovisual content that prioritizes performance and engagement and thus brings effective results.

We bring our international experience and our expertise in having worked on more than 50 national and international events to help companies that want to multiply the value of their investment in audiovisual production.